At HelloFresh, we want to change the way people eat. Over the past 7 years we've seen this mission spread around the world and beyond our wildest dreams. Now, we are the leading global company in the expanding online recipe kit delivery market. So, how did we do it? Our weekly recipe boxes full of exciting recipes and lovingly sourced, fresh ingredients have blossomed into a community of encouraged, energized home cooks that expands across the globe. We are one of the fastest growing meal kit businesses and are active and growing in 10 different countries across 3 continents. If you would like to join an energetic and highly motivated team and work in a dynamic, high-energy, high-growth field where you can really have an impact and make a difference every single day then join us and become part of developing a global fresh food champion.

About the Role:

We are looking for an analytical problem-solver to develop strategic plans for select performance channels as we grow our business across Canada. You will support and drive marketing campaigns with actionable, relevant insights derived from rigorous quantitative research and analysis. The ideal candidate is curious, analytical, and obsessive about delivering measurable results.

What you’ll do:

• Develop strategies and plans for select marketing channels based on data and learnings from other markets and execute those plans across geographies;


• Manipulate large data sets and perform various types of analyses ie. descriptive, prescriptive, inferential, causal, exploratory, etc


• Adjust and optimize results of campaigns based on target KPIs;


• Investigate/explain marketing-related trends, multivariable analyses of causal relationships, and determine optimal marketing strategy (given business constraints)


• Design, build, and maintain tools and dashboards, working closely with our Global team


• Support on business development projects, new channel development, and ad hoc analyses across growth marketing team


• Improve marketing performance through automation or streamlining processes

Who you are:

• You’re a data junkie with advanced proficiency in Excel, love finding the details in facts and statistics, and putting it all together for an actionable plan


• You have intellectual curiosity: you always want to know the “why” and you go beyond the scope of a given assignment to get your answers


• You are motivated by challenging targets and are keen to tackle both the big projects and small tasks in order to grow the business


• An excellent communicator: you distill and communicate complex solutions to a non-technical audience


• You have strong project management and organizational skills

You are highlight interested in learning about or already have experience in:

• SQL-based databases and tools such as MySQL, SQL Workbench, and Tableau


• Java, R, and Python


• Google Sheets, MS Excel, and VBA