At HelloFresh, we want to revolutionize the way we eat by making it more convenient and exciting to cook meals from scratch. We have offices all over the world and we deliver delicious meals to millions of people.  

We are the industry leader in meal-kit subscription services and we’re growing all the time. We have distinct meal-kit services that cater to everyone with the most menu variety in the market, which allows us to reach an incredibly wide population of people.

The HelloFresh team is diverse, high-performing, and international, and our work environment is an inspiring space where you can thrive as a result.

Job Description:

As a Retention Analyst with HelloFresh, you will support the analytic needs of our Growth organization for HelloFresh US.  You will play a pivotal role in helping us continue to succeed as the leading global meal kit provider.  The Retention Analyst will solve challenging problems using customer and business data to provide detailed and actionable insight, along with professional-grade dashboarding and reporting for some of our most critical initiatives.

Embedded in the NYC Tech Hub, we are building a cross-functional team of data scientists, analysts and engineers with the mission to bring the modeling and analytical capabilities of our marketing organization to the next level.

You will ...

• Analyze effectiveness of CRM marketing campaigns and retention programs across both online and offline channels – providing actionable insight and data-led optimization


• Develop and enhance segmentation and targeting to maximize customer lifetime value through CRM retention activities


• Design, conduct and evaluate experiments to steer the business on CRM retention marketing, new and enhanced retention products, and business partnerships


• Develop an in depth understanding of the customer journey and churn behaviors, exploring large datasets to implement strategies that maximize customer retention


• Apply advanced analytical techniques and a deep knowledge to support retention team with insight and recommendations regarding changes in health of the customer base


• Support retention business development project needs with advanced analytical solutions, including forecasting and scenario analysis


• Develop new reporting framework and analysis methods using state of the art computing and visualization tools (e.g. SQL, Tableau, Python, Google Analytics…)

You have...

• Collaborative approach: you can work hand in hand with stakeholders, data scientists, engineers and other data professionals to realize the full value of data products


• Sense of ownership: you take responsibility for your projects and pride in your work


• Strategic & critical thinking: you get the smaller and the bigger picture

At a minimum, you have...

• A BS/MS in computer science, mathematics, economics, statistics, engineering, or equivalent analytical experience


• At least three (3) years of professional analytical experience. CRM or Marketing analytics is a plus


• Strong SQL, and experience developing reporting in a BI platform (e.g. Tableau). Analytical usage of Python is a plus


• A solid understanding of math and statistics; Including understanding of theory and practical application of experimentation

You’ll get…

• Competitive Salary & 401k company match that vests immediately upon participation  


• Generous parental leave of 16 weeks & PTO policy 


• $0 monthly premium and other flexible health plans 


• 75% discount on your subscription to HelloFresh (as well as other product initiatives)   


• Snacks, cold brew on tap & monthly catered lunches 


• Company sponsored outings & Employee Resource Groups 


• Collaborative, dynamic work environment within a fast-paced, mission-driven company  

It is the policy of HelloFresh not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or because he or she is a protected veteran.