March 16, 2017

Helpling secures additional investment of €10M to expand into additional verticals

Berlin, March 16, 2017 - Helpling, Europe’s leading marketplace for booking household services online, has today announced that it has secured EUR 10M additional investment from existing investors, led by APACIG. The investment will be used to expand its marketplace to include additional household services. Collectively, Helpling has raised a total of €67M in funding since launching in early 2014.

In the home cleaning sector, millions of households have been cleaned by service providers booked through the Helpling platform. Today, more than 85% of its business is characterised by long-term customers who require weekly or bi-weekly cleaning.

In January 2017, Helpling launched additional household services across 20 cities in its largest market, Germany, in order to strengthen the company’s position as the leading platform in Europe for booking household services online. The range of new services includes window cleaning, furniture assembling and paint work, to name but a few. Driven by great customer feedback and high demand across the sector, the additional investment will be used to roll out these services to all markets.

Benedikt Franke, Co-Founder of Helpling: “Our core business model is on a clear path to profitability within the next year. The additional investment is an important step towards positioning Helpling as the hub for all home services, and to build an iconic consumer brand.”

Hans-Jürgen Schmitz, Co-founder and Managing Partner of Mangrove Capital Partners: “Today, Helpling dominates the home cleaning sector in Europe. We are very excited to see the original vision of a marketplace for all major household services becoming reality. This puts Helpling in a unique position.”